Producer recycling Program Design & Management
2015 - Ongoing
Producer Responsibility Program
Across the Middle East and Africa, established end-of-life take-back programs to mitigate the impact of Nespresso capsules. Purpose: Customer loyalty and risk of competition.
Design, procure, implement and promote national Nespresso capsule recycling programs across 20 markets in the MEAC region. These programs involve local supplier development, environmental impact analyses, legislative considerations and end customer education/promotion in order to ensure compliance with the program.